An editorial published recently in the Lancet makes false
accusations about PMI’s actions and motivations with respect to the #UnsmokeYourWorld campaign. The editorial
describes the campaign as duplicitous or nonsensical, in light of the fact that
PMI encourages people to stop smoking, while at the same time collecting much
of its revenue from cigarette sales. These and other arguments made in the
editorial completely miss the point.
As a response to this arguments, Marian Salzman, Senior
Vice President Global Communications speaks for PMI by providing the facts on
the matter.
