United States, Get Ready for IQOS!

Philip Morris CEO André Calantzopoulos talked about IQOS in US on CNBC on 30 July 2019. Below you may find the highlights covered by Calantzopoulos on CNBC's "Squawk Alley".

Be Inspired: UNSMOKE

If you don’t smoke, don’t start.
If you smoke, quit.
If you don’t quit, change.

We are all unsmokers.
Smokers and nonsmokers.
United we can rid smoke from our lives.

Questions and Answers on UNSMOKE

WHAT DOES UNSMOKE MEAN?

To unsmoke is to rid smoke from your life. It unites smokers and nonsmokers alike who want to ‘unsmoke’ themselves, family and friends. The best way is to quit cigarettes and nicotine altogether, but the next best way is to change to better alternatives.